Friday, 14 April 2017

Media Theorist Revision

I made this presentation on how to memorize the theorists for media in the online age. This is just how I plan to remember them:


Friday, 7 April 2017

Marc Prensky - Digital Natives

Recently, Prensky has moved on from the terms 'digital native' and 'digital immigrant' (created 2001), as they somewhat imply that everyone born after a certain date knows everything about technology, which is not true. Instead, he has come up with the umbrella term of 'digital wisdom'. His current view is:

"The Digital Natives / Digital Immigrants metaphor is NOT about what people know, or can do, with technology. Everyone has to learn in one way or another. It’s more about culture and attitudes."
(Source)

The theory expresses that many of the attitudes that people who grew up in the pre-digital times clash with the Natives', whose attitudes were formed in the new digital age (separate from what each may know about technology works). 

Other reading:
http://edition.cnn.com/2012/12/04/business/digital-native-prensky/
http://www.marcprensky.com/writing/Prensky%20-%20Digital%20Natives,%20Digital%20Immigrants%20-%20Part1.pdf

Thursday, 6 April 2017

How has the introduction of the internet changed industries?

Video Games

Distribution:
- People no longer have to leave the house to buy a game, they can just download it online, for consoles or smaller applications such as on phones.

The gaming experience:
- Games aren't as much of an independent experience; you can play online with people from all over the world through the internet.
- Web 2.0

Example: Runescape

> Similarly, even playing with someone else through using two controllers connected to a console isn't necessary, because people can choose to connect online.
- Games can be streamed, such as on Twitch or Steam, live. People can watch others play in real-time making the audience feel like they are closer to their favourite YouTubers or long-distance friends because it is 'in the moment'.
- Virtual/augmented reality is more common and accessible. It has been integrated into Facebook to an extent, with 360 degree images where you can tilt your phone screen to see everything. This gives video game developers the opportunity to give previews to audiences, such as of a particular landscape in the game.


Video Games Revision PP

A revision PP I put together: